Amazon Marketing Manager
Job Description
The Amazon Marketing Manager will be responsible for developing, executing and evaluating marketing campaigns across diverse channels and marketing platforms. He/she will take charge of the entire process, from planning to execution, and will be managing key company accounts and marketing projects on a regular basis. The individual will work closely with the General Manager and rest of the team members (social media manager, account manger) to ensure the targets are met and desired goals are achieved.
Responsibilities
> Develop and execute online marketing strategies that support the overall brand strategy, leading to increased customer engagement, increased traffic, channel growth, customer acquisition, referral, traffic and ultimately revenue.
> Manage and execute successful Amazon advertising, Google advertising and social media advertising programs.
> Maintain and grow revenue from existing channels and spearhead new channel development to help establish a proper online marketing cadence and calendar.
> Work with the creative team to have all marketing collaterals available for various marketing programs.
> Own and maintain tactical marketing plan and calendar for all marketing platforms.
> Track, measure, and analyze performance of marketing content and campaigns.
>Provide timely communication of bi-monthly/monthly channel metrics, results/post-campaign evaluation, marketing and advertising trends, and competitive analysis
> Performs other duties and special projects as assigned
> Ensure deliverables meet strategic goals and drive the business forward based on company objectives.
Requirements
+ You are very analytical, love to measure results and strive to continuously raise the bar.
+ You have problem solving skills, flexible attitude and are resourceful and effective in making decisions.
+ You have keen interest and desire to pursue career in digital marketing and advertising.
+ You are a data wizard with a desire to learn and master PPC, SEO and SMM campaigns.
+ You have strong written and verbal communication skills.
+ You have a proven ability to multi-task and work in a deadline-oriented environment.
+ You have a bachelor’s degree in marketing, economics, business or computer science.
Experience or Keen Interest
* SEO & Keyword Research
* PPC
* Facebook Advertising
* Email Marketing
* E-Commerce
* Overall 0-1 years of experience in the above mentioned areas
Salary: Competitive with benefits
Location: DHA phase 6 – Karachi
Deadline: Immediately / ASAP